ASI, ASI Canada, D&H, Ingram Micro, Ingram Micro Canada and Ma Labs Applaud TRENDnet’s Pro Channel upTREND Partner Program Launch

TORRANCE, Calif. –July 2, 2007– TRENDnet, a best-in-class networking manufacturer of wired and wireless networking solutions today announces the official launch of the upTREND Partner Program. The program offers exclusive benefits to American and Canadian value added resellers (VARs) who purchase product from TRENDnet authorized Channel distributors.

The upTREND Partner Program features a 3-tiered partner classification system-Valued Partner, Gold Partner and Platinum Partner. Each successive tier extends additional partners rewards. Program benefits include exclusive discounts offered through TRENDnet authorized distributors, dedicated technical support, real-time Online RMA, technical training, marketing support, a product demo program and a monthly newsletter. Authorized TRENDnet distributors, ASI, ASI Canada, D&H, Ingram Micro, Ingram Micro Canada and Ma Labs welcome the Channel initiative with open arms.

"We're proud to support a fast-growing brand like TRENDnet in the SMB networking space," said Tina Fisher, Director of Purchasing at D&H. "Since it typically takes time for brand recognition to permeate the Channel, we rarely embark on a Channel program with a new partner until well into the relationship.However, TRENDnet's exceptional growth has outpaced industry expectations, so we're eager to see how its upTREND Partner Program performs."

“Ma Labs was one of the first distributors to carry TRENDnet’s line of high quality networking products,” said Scott Twomey, Marketing Director at Ma Labs. “We are pleased see TRENDnet’s growth continue at a record breaking pace and we welcome this innovative Channel program.”

"As one of the fastest growing privately held networking companies, TRENDnet brings dynamic product and service flexibility to ASI's vast system integrator customer base" said Cathy Wang, Director of Product Management at ASI."TRENDnet's high quality and affordable networking solutions give our customers a competitive option in the increasingly transparent SMB market. TRENDnet's upTREND Partner Program will spur even higher growth rates at ASI."

“TRENDnet has demonstrated consistent support of the Canadian Channel,” said Rick Hidvegi, Director of Vendor Management at Ingram Micro Canada. “We have witnessed TRENDnet’s significant brand building efforts and are pleased to see continued evidence of appropriate investment in the Canadian Channel. TRENDnet’s upTREND Partner Program will be well received by our customer base.”

“In an effort to further support our valued North American Channel, TRENDnet has invested significant resources towards the creation and maintenance of our new upTREND Partner Program,” stated Rod Finney, Domestic Sales Director. “The Channel is the source of our industry leading growth and this program sends a clear message that TRENDnet is dedicated to developing our brand through the Channel.”

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TRENDnet è un fornitore globale di soluzioni vincenti per le reti dati e la videosorveglianza dedicate a piccole-medie imprese e a utenti domestici. Grazie alle soluzioni per il networking che produce dal 1990, TRENDnet permette ai suoi utenti di condividere accessi a larga banda, contenuti multimediali e periferiche di rete, per una connettività affidabile ovunque. L’ampia gamma di prodotti TRENDnet comprende soluzioni wireless, telecamere IP, switch, Power over Ethernet (PoE), fibra, dispositivi gigabit, domotica, videoregistratori di rete (NVR), prodotti KVM (tastiere/video/mouse), print server, powerline, media server NAS, accessori multimediali e molto altro. Per maggiori informazioni su TRENDnet, visitate il sito www.trendnet.com.